Home » Webmaster Resources » Search Engine Optimization Information
Google, MSN, Yahoo Search Engine Optimization
| Search Engine Optimization Analysis - Attributes and Tags - their effects on major search engines |
| Url (domain name) |
| INFLUENCES: All search engines, DirectHit (did not recognize URLs with: (?), (=), (@), (&), (cgi-),
(CGI-), or (javascript)) |
| Alt tag |
| INFLUENCES:AltaVista, Google, Hotbot, Msn, Yahoo |
| Comment tag
|
| INFLUENCES: None |
| Title
attribute a href="..." title="..." |
| INFLUENCES: None |
| Title
tag |
| INFLUENCES: Google
(prioritizes - keyword proximity, keyword order, exact keyword form, first
70 characters -including spaces ) All search engines |
| Meta
Description
|
| INFLUENCES: Altavista,
Aol, Excite, Fast, Google, Lycos, HotBot, iWon, Msn, Yahoo |
| Meta
Keywords |
| INFLUENCES:Altavista,
Fast, HotBot, iWon, Yahoo |
| Keywords
in Heading H1-H6 |
| INFLUENCES: All search
engines |
| Keywords
in Body Text (beginning text has more impact) |
| INFLUENCES: All search
engines |
| Frames |
| INFLUENCES:
Altavista,Fast, Google, Hotbot, iWon, Lycos, MSN, Yahoo! Northern Light, |
| Link
Popularity |
INFLUENCES: Aol, Google
(priority - called "
PageRank"  ),
All search engines with varying degrees |
| Popularity
of Links |
| INFLUENCES: Aol, Ask,
Google, MSN, Teoma |
| Text
in Backwards/ External Links |
| INFLUENCES: Aol, Google
(Priority), AltaVista, Fast, Lycos Yahoo |
| Neural
Network / RankNet (Vectorization) |
| INFLUENCES: MSN |
| Subject-Specific
PopularitySM (link popularity + website theme of backward
links) |
| INFLUENCES: Ask, Teoma |
| Themes
of Website |
| INFLUENCES:Ask, Google,
Teoma |
| Click
Popularity |
| INFLUENCES: Ask, Google,
MSN, Teoma, Yahoo |
( Google provides "The
"Sponsored" search results for AskJeeves, Aol.
( Yahoo Marketing Services (formerly Overture, GoTo) provides
"Sponsored" search results for AlltheWeb, AltaVista, IWon, Lycos,
Msn, Yahoo.
Search Engine Optimization
Techniques Considered Spam by Search Engines
- tiny text
- meta refresh redirect tags
- javascript redirects
- invisible text (text same as background
color)
- excessive repetition of keywords
- Very slow loading pages
- using irrelevant keywords
- submission of nearly identical web
pages
- Cloaking - the search engine and the
end user does not view the same page
- Link Spam Creations Software
( Inktomi provides search results for:
About, AllTheWeb,AltaVisata, HotBot, Lycos, MSN Web Search Yahoo
Marketing Services (formerly Overture, GoTo),Yahoo!.
( Google provides Web search results for: AOL, EarthLink, Go(Infoseek),
IWon, Netscape, Yahoo! (images).
( Inktomi (Yahoo!) provides search results for: About, Altavista,
HotBot, MSN Web Search (tweaked SERPs), Yahoo! (tweaked SERPs).
( Excite, Webcrawler are Meta Search Engines searching: Google, Fast,
Ask Jeeves, Inktomi, About, Looksmart, Find What, Overture
( Looksmart provides Web search results for: About
( HotBot is a Meta Search Engine searching: Fast, Google, Inktomi, Teoma
-optionally-).
( WiseNut provides search results (Web) for: LookSmart.
( Ask provides search results (Web) for: Lycos Teoma.
( Yahoo Owns: Overture, Inktomi, AllTheWeb, AltaVista)
Overture Keyword Suggestion Tool
term: search engines
Searches done in November 2004
Count Search Term
Searches done in November 2005
1178819 search engine marketing
898004 google search engine
803248 search engine
185091 search engine submission
109717 search engine placement
95500 search engine optimization
91584 search engine ranking
89343 google search engine home page
77640 search engine positioning
48190 top search engine ranking
33368 lyric search engine
31668 search engine optimization company
31450 search engine position
29066 google search engine usa
28103 internet search engine
26621 pay per click search engine
26082 higher search engine ranking
25992 search engine optimization service
22810 web search engine
20492 yahoo search engine
20466 job search engine
20362 top search engine
18649 ppc search engine
17546 adult search engine
15841 dog pile search engine
15664 search engine promotion
15299 search engine optimisation
14049 ask jeeves search engine
13860 improved search engine ranking
12731 free people search engine
10580 search engine advertising
10430 search engine optimization specialist
10327 search engine optimization firm
10175 alta vista search engine
9987 search engine placement services
9745 engine google google search usa
9554 search engine marketing company
9482 meta search engine
9207 free search engine
9133 search engine marketing firm
9130 free search engine submission
9075 best search engine
9005 image search engine
|
Google
AdWords Keyword Tool
term: search engines
search engines
job search engines
submit to search engines
internet search engines
porn search engines
ppc search engines
real estate search engines
spanish search engines
get listed on search engines
submit site to search engines
top 10 search engines
used car search engines
adult search engines
add to search engines
hotel search engines
music search engines
foreign search engines
submit web site to search engines
submit your site to search engines
get listed in search engines
listing on search engines
auto search engines
legal search engines
add url to search engines
advertising search engines
submission to search engines
add my site to search engines
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